Larry Pershing, CFP®, RMA®

Flat fee financial advisor helping people retire and stay retired.

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Optimum Retirement Planning Larry Pershing, CFP®, RMA®
Lake Forest, IL

Serving Clients Nationwide

Flat fee financial advisor helping people retire and stay retired.

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Areas of Focus

  • Estate Planning
  • Financial Life Planning
  • Investment Management
  • Retirement Planning
  • Taxes

About Me

Hi, I’m Larry Pershing, a CERTIFIED FINANCIAL PLANNER™ and founder and CEO of Optimum Retirement Planning. I focus on helping people age 50 and better with their retirement planning needs.

Having worked in various wealth management firms in my career, I was surprised to discover many firms try to service everyone, which leads them to being average for all. Some are more concerned with amassing client assets than providing customized recommendations.

I started Optimum Retirement Planning™ because I saw a need for specialists to help clients navigate the complex and challenging financial aspects of retirement. Our offering is different. We don’t work with everyone. We specialize in helping those who are close to and in retirement. We apply the latest financial research for retirement to help answer your complex financial questions. Click here to check out our 3,000+ person strong Facebook group where I share educational content about retirement planning.

When I’m not in the office, I’m on a tennis court, reading a book (finance or science fiction), or spending time with family and friends. I also volunteer for AARP sponsored events that help seniors receive complimentary financial advice. While I live in Chicago, I was born and raised in Los Angeles. I return often, especially during winter. You can take the guy out of California, but you can’t take the California out of the guy!

Professional Designations

  • CERTIFIED FINANCIAL PLANNER™ Professional
  • Retirement Management Advisor (RMA)

Affiliations

  • Fee Only Network
  • National Association of Personal Financial Advisors
  • XY Planning Network

Primary Location

100 S. Saunders Road Suite 150

Additional Locations

📍 3333 Warrenville Road Suite 200

📍 1600 Golf Rd Suite 1200

Video

Meeting Options

  • Video Conference
  • In-Person
  • Phone

Compensation Methods

  • Fee Only
  • Flat Fee
  • One-time Financial Plan

What to expect in the first meeting

Click the 'Book Intro Call' button above to schedule a free introductory call to discuss your financial goals and concerns. I look forward to speaking with you.

Offers Investment Management

Yes

About our Firm

Optimum Retirement Planning exists to help those close to and in retirement navigate the complex and challenging financial aspects of retirement. We apply the latest financial research in retirement planning to help answer your complex financial questions. We act as fiduciaries 100% of the time, and are fee-only, meaning we receive no commissions from financial products recommended.

Why Optimum Retirement Planning

✔️ Retirement Planning Specialist

Most advisors are generalists without the expertise to steer you through complex choices and decisions needed to build a smart retirement plan. We specialize and study the needs, wants, and expectations of those close to and in retirement.

✔️ Fiduciary and No Commissions (Fee-Only)

Everyone deserves to have an advisor that acts in their best interest, and to know exactly how their advisor is compensated. That's why we don't take any commissions from products we recommend. We act as your fiduciary 100% of the time, which means we are legally obligated to give you the best advice possible at all times.

✔️ Flat Fee Financial Advisor

Optimum Retirement Planning is a flat fee financial advisor in Chicago. We charge a FLAT fee for retirement planning and investment management. We do NOT charge a percentage of assets. You should be charged based on services you need, not how wealthy you are.

✔️ Independent

Does the Toyota dealer ever recommend you buy a Honda? Of course not, because they are employed by Toyota. The same conflicts of interest exist with financial advisors affiliated with the company that makes the products they sell. ORP is not affiliated with any bank, brokerage, or insurance company. This allows us to give our best advice without restriction or pressure to make certain recommendations.

✔️ Proactive Service

We bring wealth-enhancing opportunities to your attention. Every year, our proactive service model tackles the key concerns retirees have: retirement planning, tax savings, investment management, in addition to a rotating topic based on your wants and needs. Of course, I'm available throughout the year to guide you through any questions that come up.

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Retirement is the biggest financial decision of your life. Managing all the moving pieces of a retirement income plan requires skills and training that the average financial planner doesn’t have. Get guidance from a specialist, not a generalist.

Education

Indiana University Bloomington, Bachelor’s Degree, Economics

Badges

Hobbies and Interests

  • Family
  • Reading
  • Tennis
  • Volunteering

Who We Serve

  • Baby Boomers
  • Corporate Executives
  • Living in Retirement
  • Single Women
  • Widow

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